How to select most earning niche for blogging?
Md. Joynal Abdin*
Thank you for reading this post, don't forget to subscribe!Business Consultant & Digital Marketer
Co-Founder & CEO of Bangladesh Trade Center
The niche of a blog refers to the specific topic or subject matter that the blog focuses on. It is the unique and specialized area that sets the blog apart from others and helps target a specific audience with particular interests. Having a well-defined niche is crucial for attracting a dedicated readership, building authority, and establishing a brand identity. When a blog has a clear and well-defined niche, it becomes easier to create relevant content and engage with a specific target audience.
Classification of Niche:
Niche classification can be based on various criteria, and blogs can fall into different categories depending on their focus and scope. Here are some common ways to classify niches:
- Subject Matter: This is the most basic way to classify niches based on the topic or subject a blog covers. Examples of subject matter niches include:
- Travel
- Food and Cooking
- Fashion and Beauty
- Personal Finance
- Technology
- Health and Fitness
- Audience Demographics: Some blogs target specific demographics, such as age, gender, location, or profession. Examples of audience-based niches include:
- Parenting blogs
- Blogs for college students
- Blogs for professionals in a particular industry
- Blogs for seniors or retirees
- Geographic Location: Blogs can focus on topics specific to a particular geographic location or region. Examples of location-based niches include:
- City-specific travel blogs
- Blogs about a country’s culture and traditions
- Regional food blogs
- Lifestyle and Hobbies: These niches cater to specific lifestyles or hobbies that people are passionate about. Examples of lifestyle and hobby niches include:
- Outdoor adventure and hiking blogs
- Photography blogs
- DIY and crafting blogs
- Gaming blogs
- Problem-Solving and Advice: Blogs that provide solutions to specific problems or offer advice on particular topics fall into this category. Examples include:
- Personal development and self-help blogs
- Career and job-searching advice blogs
- Relationship and dating advice blogs
- Home organization and DE cluttering blogs
- Niche Within a Niche: Some blogs may focus on a specific sub-topic within a broader niche, making them even more specialized. For instance, within the food niche, a blog might focus solely on vegan recipes or gluten-free baking.
It’s important to note that while a niche should be specific, it should also have enough audience interest and demand to sustain a blog’s growth. Blogs that are too broad may struggle to find a dedicated audience, while overly narrow niches might face limited growth potential.
Finding the right niche for your blog involves balancing your interests, audience demand, and competition in the market. Ultimately, a successful blog combines passion, expertise, and a genuine desire to provide value to its target audience within a well-defined niche.
High vs. low competition niche:
In the vast and competitive world of blogging, selecting the right niche is crucial for the success and growth of your blog. Niches can be broadly categorized into two types: high competition and low competition niches. Understanding the difference between these two types of niches can help you make an informed decision about which one suits your blogging goals and aspirations.
- High Competition Niche: A high competition niche is a topic or subject matter that attracts a large number of bloggers and content creators. It is an area of interest that many people are passionate about and are eager to share their knowledge and expertise. High competition niches often have a significant audience base, which makes them attractive to bloggers looking to gain widespread recognition and visibility.
Benefits of High Competition Niche:
- Larger Audience Potential: High competition niches typically have a larger audience pool, which means there are more potential readers and followers for your blog. This can lead to increased traffic, higher engagement, and a broader reach for your content.
- Established Market and Community: In high competition niches, there is already an established market and a community of passionate enthusiasts. This can provide networking opportunities, collaborations, and potential partnerships with other bloggers and businesses in the niche.
- More Monetization Opportunities: With a larger audience and more established market, high competition niches often offer more opportunities for monetization. Brands and advertisers are more likely to be interested in collaborations with blogs in popular niches, which can lead to sponsorships, affiliate marketing, and other revenue streams.
- Room for Growth and Innovation: Although high competition niches may have numerous blogs already, there is still room for innovation and unique perspectives. Finding a fresh angle or offering valuable insights can help your blog stand out amidst the competition.
- Low Competition Niche: A low competition niche, on the other hand, is a specialized topic that attracts fewer bloggers and content creators. It is a relatively unexplored area that may have limited content available online. While low competition niches may have a smaller audience compared to high competition niches, they offer distinct advantages for bloggers seeking a more targeted and engaged readership.
Benefits of Low Competition Niche Selection:
- Easier to Establish Authority: In a low competition niche, there are fewer established players, making it easier for your blog to establish authority and credibility. Your unique content and insights can quickly position you as an expert in the field.
- Less Saturated Market: Low competition niches have less content saturation, meaning your blog posts are more likely to rank higher in search engine results. This can lead to increased organic traffic and visibility for your blog.
- Highly Targeted Audience: Low competition niches often attract a highly targeted and engaged audience. These readers are actively seeking information on a specific topic, making them more likely to be loyal followers and potential customers if you offer valuable content and products.
- Greater Creative Freedom: In a low competition niche, you have the freedom to explore different angles and experiment with unique content ideas. This creative freedom allows you to set trends and be a trendsetter in your niche.
- Opportunity for Growth: While low competition niches may have a smaller audience initially, there is potential for significant growth. As you establish yourself as an authority and more people discover your valuable content, your audience can grow organically.
- Niche Dominance: In a low competition niche, there is an opportunity to become the go-to resource for that specific topic. Being a niche authority can lead to increased collaboration opportunities and recognition within the niche community.
It is worth mentioning that, selecting a niche is a critical decision for any blogger. High competition niches offer larger audience potential, an established market, and more monetization opportunities. However, standing out in a saturated market can be challenging, requiring exceptional content and unique perspectives.
On the other hand, low competition niches provide the opportunity to establish authority, target a highly engaged audience, and enjoy creative freedom. While the initial audience may be smaller, the potential for growth and recognition within the niche can be significant.
Ultimately, the choice between a high competition and low competition niche depends on your blogging goals, interests, and resources. Whether you opt for a competitive or niche-specific approach, providing valuable content and building a loyal readership will be the keys to success in the ever-evolving world of blogging.
Examples of High Competition Business Niche in the USA (2023):
- Online Streaming Services: With the increasing popularity of online streaming platforms, competition among companies like Netflix, Amazon Prime Video, Disney+, and Hulu is intense as they vie for subscribers and exclusive content.
- Health and Wellness Products: The health and wellness industry, encompassing supplements, fitness equipment, and health-related products, experiences fierce competition as more consumers prioritize their well-being.
- Technology Gadgets and Electronics: Companies in the technology sector, such as Apple, Samsung, and Google, face high competition as they release new and innovative gadgets and electronics.
- Digital Marketing Agencies: With the rise of digital marketing, agencies offering services like SEO, social media marketing, and content creation compete to attract clients and establish their expertise.
- E-commerce Platforms: Leading e-commerce giants like Amazon, eBay, and Walmart compete fiercely to dominate the online retail market and capture consumer spending.
Examples of Low Competition Business Niche in the USA (2023):
- Sustainable and Eco-Friendly Fashion: Niche businesses focusing on eco-friendly and sustainable fashion brands may experience less competition, as they cater to a specific and conscious audience.
- Vertical Farming and Urban Agriculture: Businesses in the field of vertical farming and urban agriculture, providing fresh produce in urban areas, may face less competition due to the specialized nature of their offerings.
- Specialty Coffee Roasters: Specialty coffee roasters offering unique and high-quality coffee blends may encounter lower competition compared to mainstream coffee companies.
- Pet Tech and Gadgets: Companies specializing in pet technology and gadgets, such as smart pet feeders and GPS trackers, may have a relatively less competitive market.
- Language Learning Apps: Niche language learning apps that focus on specific languages or unique teaching methods might face less competition than widely used language learning platforms.
It’s important to note that the competitiveness of a business niche can change over time and varies based on market trends and consumer behavior. Whether in a high or low competition niche, businesses should focus on providing value, differentiation, and exceptional customer experiences to thrive in the market.
Top 5 Most Searched Business Blogging Niche in the USA 2023: The top 5 most searched business blogging niches in the USA for 2023 are as follows:
- E-commerce and Online Retail: E-commerce has been steadily growing in the USA, and it is expected to continue being a prominent business blogging niche in 2023. With the rise of online shopping and the increasing number of businesses entering the e-commerce space, topics such as online retail strategies, e-commerce platforms, digital marketing for e-commerce, and customer experience optimization are likely to attract significant search traffic.
- Technology and Gadgets: Technology continues to shape various industries, and there is a constant demand for updates, reviews, and insights on the latest gadgets and tech trends. Business blogs that focus on technology innovations, gadget reviews, software development, and digital trends are expected to remain highly searched in 2023.
- Personal Finance and Investment: Managing personal finances and making sound investments are perennial interests for individuals in the USA. Blogs offering advice on budgeting, saving, investing, retirement planning, and wealth management are likely to attract considerable search traffic as people seek financial security and prosperity.
- Health and Wellness: Health and wellness have become major priorities for many individuals, and this trend is expected to continue in 2023. Business blogs that cover topics related to fitness, nutrition, mental health, wellness trends, and healthy living are likely to be highly searched as people seek to improve their overall well-being.
- Digital Marketing and Social Media: As businesses increasingly rely on digital marketing to reach their audiences, topics related to social media marketing, content marketing, SEO, influencer marketing, and digital advertising are likely to be in high demand. Business blogs offering actionable insights and tips on navigating the digital marketing landscape are expected to attract significant search traffic.
Top 5 Most Earning Business Blogging Niche in the USA 2023: The following are some business blogging niches that have the potential to be among the most earning in the USA in 2023:
- Personal Finance and Investment: Blogs that focus on personal finance, investment strategies, money management, and wealth-building often attract significant revenue opportunities. These niches can generate income through affiliate marketing, sponsored content, financial product referrals, and online courses.
- Technology and Gadgets: Blogs that cover technology reviews, gadget comparisons, and emerging tech trends often have high earning potential. These niches can monetize through affiliate partnerships, sponsored reviews, and advertising from tech companies.
- E-commerce and Online Retail: As e-commerce continues to grow, blogs that provide insights into successful online retail strategies, drop shipping, e-commerce platforms, and marketing tactics can earn revenue through affiliate marketing, sponsored content, and partnerships with e-commerce platforms.
- Health and Wellness: Health and wellness blogs focusing on fitness, nutrition, mental health, and wellness products can attract a wide audience and generate income through sponsored content, affiliate marketing for fitness products and supplements, and partnerships with health brands.
- Digital Marketing and Social Media: Business blogs that offer expertise in digital marketing, social media strategies, content marketing, and SEO can monetize through consulting services, online courses, and sponsored content from marketing platforms and tools.
Please note that earning potential can vary based on factors like website traffic, content quality, audience engagement, and the ability to monetize effectively. Successful blogs in these niches often combine valuable content, targeted marketing, and strategic monetization strategies to generate substantial revenue. It’s essential to research and adapt to current trends and audience needs to maximize earning potential.
Remember that the popularity of search terms can fluctuate over time, and new trends may emerge in 2023. To stay relevant and capture search traffic, it’s essential for business bloggers to stay updated on current trends, conduct keyword research, and provide valuable, engaging content that meets the needs and interests of their target audience.
How to select low competition niche for blog:
Selecting a low-competition niche for your blog is crucial for attracting a targeted audience, establishing authority, and gaining traction in the competitive world of blogging. Here are some steps to help you identify and choose a low-competition niche for your blog:
- Identify Your Interests and Passions: Start by brainstorming topics that genuinely interest you. Blogging about something you are passionate about will not only make the process more enjoyable but will also help you stay committed to your blog in the long run.
- Conduct Market Research: Once you have a list of potential niches, conduct thorough market research to understand the level of competition in each niche. Use keyword research tools like Google Keyword Planner, Ahrefs, or SEMrush to analyze search volume and keyword difficulty for relevant keywords within each niche.
- Evaluate Existing Blogs: Look for existing blogs in the niches you are considering. Check their content, engagement levels, social media presence, and traffic. High-traffic and highly-engaged blogs might indicate a more competitive niche, while low-traffic and less-engaged blogs could signify an opportunity for a low-competition niche.
- Target Long-Tail Keywords: Long-tail keywords are longer and more specific keyword phrases that have relatively lower search volume but often indicate higher user intent and lower competition. Focusing on long-tail keywords can help you tap into niche markets with less competition and better chances of ranking higher in search engine results.
- Narrow Down Your Niche: If you find a broad niche with significant competition, try narrowing it down into a sub-niche or micro-niche. For example, instead of writing about “travel,” you can focus on “solo travel for women in South Asia.” A more specific niche can help you target a more focused audience and stand out from the competition.
- Check Social Media and Online Forums: Explore social media platforms, online forums, and community groups to understand the discussions and questions related to the niches you are considering. This will give you insights into the audience’s interests, pain points, and content gaps that you can fill with your blog.
- Analyze Trends and Seasonal Patterns: Consider the trends and seasonal patterns related to your niche. Some niches might have higher demand during specific seasons or events, which can affect the level of competition. Choosing a niche with consistent interest throughout the year can be advantageous.
- Test and Validate Your Niche: Before committing fully to a niche, test it by publishing a few blog posts and monitoring the response. Pay attention to traffic, engagement, and the overall reception of your content. If you see positive results and potential growth opportunities, you may have found a suitable low-competition niche.
- Stay Flexible and Adapt: Blogging is a dynamic process, and your niche might evolve over time. Stay open to refining your niche based on feedback and the changing interests of your audience. Regularly analyze your blog’s performance and adapt your content strategy accordingly.
Please note that, choosing a low-competition niche doesn’t guarantee success on its own. High-quality content, consistency, and effective promotion are equally important factors for building a successful blog. Focus on providing value to your readers and establishing yourself as an authority in your chosen niche. With dedication and persistence, your blog can thrive even in a low-competition space.
Top 5 Most Popular Blogging Niche of the World for 2024:
the following are five blogging niches that have the potential to remain popular worldwide in 2024:
- Personal Finance and Investment: Managing personal finances, making sound investments, and achieving financial independence are evergreen interests for people around the world. Blogs that offer practical advice on budgeting, saving, investing, and wealth-building are likely to remain popular in 2024.
- Health and Wellness: Health and wellness continue to be significant concerns for people globally. Blogs that cover topics like fitness, nutrition, mental health, healthy living, and self-care are likely to attract a wide and dedicated audience.
- Technology and Gadgets: As technology continues to evolve and impact various aspects of life, blogs that provide insights into the latest gadgets, tech trends, and software developments are expected to remain popular across the globe.
- Travel and Tourism: People’s desire to explore new destinations and experiences is enduring. Travel blogs that offer destination guides, travel tips, and inspiring travel stories are likely to continue attracting travel enthusiasts worldwide.
- Food and Cooking: Food is a universal interest, and blogs that share recipes, food reviews, cooking tips, and culinary experiences are likely to have a broad and engaged readership in 2024.
Top 5 Most Earning Blogging Niche for 2024 Worldwide: The following are five blogging niches that could have the potential to be among the top earning niches worldwide in 2024:
- Personal Finance and Investment: Managing personal finances, making wise investments, and achieving financial goals are perennial interests for people worldwide. Blogs that offer valuable advice on budgeting, saving, investing, and wealth-building can attract a significant and engaged audience, leading to various monetization opportunities.
- Health and Wellness: Health and wellness remain essential aspects of people’s lives, with a growing interest in maintaining physical and mental well-being. Blogs that cover fitness, nutrition, mental health, holistic wellness, and healthy living can attract a broad global audience and potential revenue streams.
- Technology and Gadgets: Advancements in technology continue to impact daily life, driving interest in the latest gadgets, tech reviews, and software developments. Blogs that provide insights into cutting-edge technology and consumer electronics have the potential to be lucrative through affiliate marketing, sponsored content, and advertising partnerships.
- Online Business and Entrepreneurship: The rise of e-commerce, digital entrepreneurship, and remote work has sparked interest in online business strategies and opportunities. Blogs that offer guidance on starting and growing online businesses, digital marketing, and e-commerce ventures can appeal to aspiring entrepreneurs worldwide.
- Sustainable and Eco-Friendly Living: As global awareness of environmental issues increases; sustainable and eco-friendly living has gained significant traction. Blogs that promote eco-conscious products, green lifestyle choices, and sustainable practices can attract a dedicated global audience, leading to various revenue streams like affiliate marketing and sponsored partnerships.
While these niches have shown consistent popularity and potential for monetization, it’s essential to remember that the blogging landscape can change rapidly. New emerging niches and shifts in consumer interests may influence the top earning niches in 2024.
To succeed in any blogging niche, content creators should focus on providing valuable, relevant, and original content, understanding their target audience, and employing effective marketing and monetization strategies. Regularly monitoring industry trends and adapting to changing preferences will help bloggers stay competitive and potentially become top earners in their chosen niches in 2024 and beyond.
How to select most earning niche for blogging? 2023 How to select most earning niche for blogging? 2023 How to select most earning niche for blogging? 2023
*Author’s Short Profile:
Mr. Md. Joynal Abdin is a Business Consultant & Digital Marketer based in Dhaka, Bangladesh. He is also Co-Founder & CEO of Bangladesh Trade Center. Previously he served at Dhaka Chamber of Commerce & Industry (DCCI) as Executive Secretary; DCCI Business Institute (DBI) as Executive Director; SME Foundation as Deputy Manager; and the Federation of Bangladesh Chambers of Commerce & Industry (FBCCI) as Assistant Secretary.
The list of services Mr. Abdin is offering includes but not limited to Business Research and Documentations like Feasibility Study, Project Proposal Preparation, Writing Business Manual, Standard Operating Procedures etc.; Export Market Selection and Product Positioning at Home and Abroad; Buyers-Sellers Matchmaking; Website Development; Search Engine Optimization (SEO); and Social Media Marketing etc.